LICENSING101: How I used my art to reach new customers and grow my million-dollar business
There are a LOT of ways to scale your business... and some are actually easier than others! Or, I guess I should say they at least take less active work on your part. That's what I'm talking about today - Licensing. I'll explain some different ways to license your work, different ways to get paid for it and some factors to think about when negotiating your payout. I also share an example of a deal that I took and one that I turned down, and why.