Trendcasting is a tricky business. Get in on something popular early enough and it can be a HUGE viral boom for your business. Get in on it too late and you'll be stuck with inventory that you'll never sell. The risk is why some people stay away from trendy products all together. But I see the merit in both the successes AND the flops... and BOTH have helped my business grow long-term! Watch along to hear how and why, and let me know what questions you have in the comments!!